Streamlining Collaboration Between CPG Brands & Display Suppliers

Delivering Smarter, Faster, More Profitable Display Programs

How We Can Help

CPG cross-functional team planning upcoming POP display opportunities to drive conversion at retail.

CPG Brands/Display Customers

Achieve the results you want by learning how to collaborate more effectively and efficiently with your display suppliers.

Drive profitability & cost savings achieved through E2E optimization of processes and infrastructure.

Step-by-step guidance for first-time display development through launch.

A large industrial printing machine printing colorful posters with text and silhouettes of people.

POP Display
Suppliers

Streamline development by identifying gaps and developing the necessary process-based solutions.

Gain strategic insights into your CPG customers planning cycles, priorities, and expectations.

Facilitate, educate & align CPG customers on development process, requirements and providing actionable direction & feedback.

Creative agency working on laying out artwork onto dielines just prior to art release.

Creative & Marketing Agencies

Expedite creative development, artwork finalization, art release approvals and minimize revisions.

Streamline acquisition of assets: Display dielines and proper packaging artwork.

Bridge communication gaps and minimize delays between your CPG customers and their display suppliers.

Services

If your need is not described below, please send us your requirements.

First-Time POP Display Guidance

Step-by-step support from development through launch.

Scaling Your CPG Display Business Infrastructure

Ensure you’re building infrastructure appropriate to your business’s needs.

General Display Business Overview

Display development, program types and role they play for CPG brands & retailers.

Bridging CPG & Display Supplier Workflows

Minimize friction and increase speed to market through processed based solutions.

End-to-End Display Business Optimization

Uncover opportunities, increase efficiency, find cost savings, and improve profitability.

Fractional Display Management

An extra set of helping hands for your current display business.

Where We
Deliver Value

✅ Strategic Display Development & Execution

✅ End-to-End Program Management

✅ Cross-Functional Team Collaboration

✅ Display Process Optimization

✅ Art Release & Asset Coordination

✅ Supplier Management & Oversight

Tom Kobayashi's POP achievements: Over 500 displays developed, launched and E2E managed, 20 years of display supplier & CPG brand display customer experience, over $450 Million NPS shipped - all programs delivered on time and within budget.

Tom Kobayashi

With 2 decades of experience on both supplier and customer sides of the business, I bring a holistic perspective to developing and managing POP display programs.

Have Questions?

Interested In Collaborating?

Or Maybe Just
Display Curious?

I specialize in bridging gaps between brands and suppliers to streamline display development, execution, and management.

Schedule a complimentary 30-minute consultation.