Streamlining Collaboration Between CPG Brands & Display Suppliers

Delivering Smarter, Faster, More
Profitable Display Programs

Who We Help

CPG cross-functional team planning upcoming POP display opportunities to drive conversion at retail.

CPG Brands/Display Customers

Achieve the results you want by learning how to collaborate more effectively and efficiently with your display suppliers.

Drive profitability & cost savings achieved through E2E optimization of your display business’s processes and infrastructure.

Step-by-step guidance for first-time display development through launch.

A large industrial printing machine printing colorful posters with text and silhouettes of people.

POP Display
Suppliers

Streamline development by working with your team and your customer’s cross-functional team to identify gaps and developing the necessary process-based solutions.

Gain strategic insights into your CPG customers planning cycles, priorities, and expectations.

Facilitate, educate & align CPG customers on development process, requirements and providing actionable direction & feedback.

Creative agency working on laying out artwork onto dielines just prior to art release.

Creative & Marketing Agencies

Expedite creative development, artwork finalization, art release approvals and minimize revisions.

Streamline acquisition of assets: Display dielines and proper packaging artwork.

Bridge communication gaps between your CPG customers and their display suppliers.

Minimize delays: Avoid mix-ups between your CPG customers and their display suppliers.

Where We Deliver Value

✅ Strategic Display Development & Execution

✅ End-to-End Program Management

✅ Cross-Functional Team Collaboration

✅ Display Process Optimization

✅ Art Release & Asset Coordination

✅ Supplier Management & Oversight

Services

If your need is not described below, please send us your requirements.

First-Time POP
Display Guidance

Step-by-step support from development through launch.

Bridging CPG & Display
Supplier Workflows

Minimize friction and increase speed to market
through processed based solutions.

General Display Business Overview

Overview of display development, and program types & applications.

Scaling Your CPG Display Business Infrastructure

Ensure you’re building infrastructure appropriate to your business’s needs.

General Display Business Overview

Overview of display development, program types and role they play for CPG brands & retailers.

End-to-End Display Business Optimization

Uncover opportunities, increase efficiency, find cost savings, and improve profitability.

Fractional Display Management

An extra set of helping hands for your current display business.

Fractional Display Management

An extra set of helping hands for your current display business.

Tom Kobayashi's POP achievements: Over 500 displays developed, launched and E2E managed, 20 years of display supplier & CPG brand display customer experience, over $450 Million NPS shipped - all programs delivered on time and within budget.

Tom Kobayashi

With 2 decades of experience on both supplier and customer sides of the business, I bring a holistic perspective to developing and managing POP display programs.

Architectural blueprint sketch of a building layout with measurements, annotations, and directional instructions.

Have Questions?

Interested In Collaborating?

Or Maybe Just
Display Curious?

I specialize in bridging gaps between brands and suppliers to streamline display development, execution, and management.

Schedule a complimentary 30-minute consultation.